Brand

The My.Win brand

Resources for presenting My.Win consistently and clearly. Logos, colours, type, and the rules that keep the brand recognisable. Building something with us? Use these.

Logos, type, and colours in one pack. Individual files are linked below

Naming

Write it My.Win

One word, a capital M and a capital W, with a full stop between. It names both the company and the platform.

  • Write My.Win with both capitals and the full stop.
  • Never write Mywin, MyWin, mywin, my.win, or MY.WIN.
  • The web address is mywin.cloud, always lowercase.
  • Modules carry a lowercase "my" prefix in one word: myInstallation, myExpert.
Logo

The wordmark is the primary identity

Use the full wordmark wherever space allows. It comes in a dark version for light backgrounds and a white version for dark ones. Prefer monochrome over colour.

My.Win
My.Win

Clear space & size

  • Keep clear space around the wordmark at least the height of the "M". Do not crowd it.
  • Keep it legible: minimum height around 24px on screen.

Downloads

Logomark

The mark alone, for tight spaces

Use the standalone mark for favicons, app chips, avatars, and social profile images. Reach for the full wordmark first; only use the mark alone where the audience already knows My.Win.

My.Win logomark
Colour

Blue leads. Everything else supports

Primary blue is the single highlight. Teal, amber, and pink are small accents for status and decoration, never a headline or a primary surface.

Core

Primary blue

#4398F8

The single highlight: links, primary buttons, emphasis.

Navy

#0D1B2A

Footer and dark surfaces.

Ink

#1A1A1A

Headings and body text.

White

#FFFFFF

Page and card background.

Accent & status

Teal

#248480

Brand mark; positive 'performing well' status.

Amber

#EBB63F

'Service due' warning status; step badges.

Pink

#D6336C

Decorative accent only. Used sparingly.

Border

#E1E6EA

Dividers and card edges.

Typography

One typeface: Geist

Geist carries headings and body alike. There is no serif. Weights run 400 through 800.

Display / 800

Turn your installed base into revenue.

Heading / 700

Every machine, on one screen.

Body / 400

Full visibility into health, history, and status across every customer and every region. Act on data, not guesswork.

Usage

Keep it intact, keep it ours

The brand is dynamic, but the marks are not. Present them as supplied.

Do

  • Use the supplied logo files without alteration.
  • Give the logo generous, even clear space.
  • Place the white version only on dark, high-contrast surfaces.

Don't

  • Recolour, rotate, stretch, or add effects to the logo.
  • Imply a partnership or endorsement without written consent.
  • Use the My.Win name or marks inside another product or company name.